KEYTAKEAWAYS
- YouTube Music tests AI-generated playlists for Premium users in the US.
- A new feature enables song search through singing, humming, or playing music aloud.
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Premium users in the US can now create customized playlists using AI technology, while a new Shazam-like feature allows users to search for songs by singing, humming, or playing them aloud.
YouTube Music is elevating its user experience with the introduction of two innovative features: AI-generated playlists and an advanced song search function. These additions aim to enhance personalization and ease of use for music enthusiasts on the platform.
The first major update, currently in the testing phase, allows Premium users in the United States to create custom playlists using artificial intelligence. Jessica Gibby, a YouTube spokesperson, told The Verge that users can now describe “exactly what they want to hear,” and the AI will generate a playlist accordingly. This feature is reminiscent of Spotify’s AI playlist generator, which is also available to its Premium subscribers.
Screenshots obtained by 9to5Google reveal that the feature may present a chat-like interface where users can input descriptions or choose from pre-set prompts such as “catchy pop choruses” or “upbeat pop anthems.” The AI then curates a playlist based on these inputs, offering a highly personalized music experience.
Complementing this AI-driven playlist creation is a new song search feature that’s rolling out to both iPhone and Android devices. This Shazam-like functionality allows users to search for specific songs by singing, humming, or playing the music aloud. To access this feature, users can tap the new waveform icon that appears when selecting the “search” button in the YouTube Music app.
Once activated, the platform attempts to identify the song based on the audio input. If successful, it displays the song name, artist, and the album from which it originates. This feature, which YouTube began testing last year, saw its initial rollout on Android devices in May.
These updates represent YouTube Music’s ongoing efforts to compete with other major players in the music streaming industry. By leveraging AI technology and introducing intuitive search options, YouTube Music is positioning itself as a more user-friendly and personalized platform.
The AI playlist generator, in particular, showcases the potential of artificial intelligence in enhancing music discovery and curation. It allows users to explore new music tailored to their specific moods, preferences, or contexts, potentially introducing them to artists and tracks they might not have discovered otherwise.
Meanwhile, the song search feature addresses a common user need – identifying unknown songs quickly and easily. This addition could prove particularly useful for users who frequently encounter music in various settings and want to add these songs to their playlists or libraries.
As these features continue to roll out and evolve, they may significantly impact how users interact with and discover music on the platform. YouTube Music’s integration of AI and advanced search capabilities demonstrates the platform’s commitment to innovation and user-centric design in the competitive music streaming landscape.
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